As far as advertising to new leads for your moving company, presentation is everything! What is the first thing customers look at when looking for a service is the reviews. So including the best reviews in your advertisements, emails, and on the front page of your website will show that you have reliable and great service.
Social Media is also a fantastic way to get your moving brand out there having a Facebook page, LinkedIn, or Instagram page that shows your business’s personality which can really separate you from your competitors.
You are also able to send out emails that can include guides and other helpful tips for people to know when looking to move. These tips can include best practices for packing, when they should start packing before their move date and how to find a trustworthy moving company for their upcoming move.
Also, people are renting more than ever and may only stay at their new address for one year. A great way to get ahead of the curve for your past customers is setting up automated messages that can reach out to them say 10 months after you have moved them. That way they already have your company in mind before they even start looking.